ANiMPACT is an international working group led by CineRegio, Ecoprod and Green Film, which mission is to define practical and verifiable international sustainability standards for animation, as well as to contribute to common tools and methodologies to reduce the carbon footprint of animation projects.
Through a two-year collaborative process involving studios, production companies, institutions and sustainability experts, ANiMPACT aims to provide a clear and internationally aligned framework supporting the environmental transition of the industry, outlining key actions to reduce the impact of animation workflows and supporting the creation of a scalable certification scheme, helping studios of all sizes gain recognition for their sustainability efforts, while fostering creativity, innovation and cross-sector cooperation.
November 2024
Spring 2025
June 2025
July 2025 – February 2026
March – May 2026
June 2026
CineRegio, Ecoprod and Green Film, join forces at Animar Barcelona.
Statement for European Sustainability Standards in Animation
Release of the Green Animation Guide.
Drafting the standards.
The public consultation.
Launch of the Pilot Phase at MIFA in Annecy.
November 2024
CineRegio, Ecoprod and Green Film, leading organisations in the field of green production, join forces to initiate a collective effort to define shared, international sustainability standards for the animation sector, and reach a certification scheme, at Animar Barcelona.
Spring 2025 – Statement for European Sustainability Standards in Animation
The statement gathers more than 120 signatories between animation studios, producers, stakeholders, and sustainability professionals. This collective commitment marks an important step toward promoting responsible practices across the European animation industry. It is still possible to sign it!
June 2025 – release of the Green Animation Guide.
Based on Ecoprod’s French Green Animation Guide, this is the first international reference guide for sustainable practices in animation. The tool has been unveiled at Mifa and was supported by a number of Cineregio members, marking the official start of ANiMPACT.
July 2025 – February 2026 – drafting the standards.
Built through extensive consultation* with sustainability experts, animation studios, producers and representatives of public institutions and funding bodies the standards are both ambitious and operationally realistic, grounded in real production environments and designed to address the concrete challenges faced by animation professionals.
March – May 2026 – the public consultation.
A survey open to all stakeholders was conducted to gather feedback on the proposed standards before their finalisation, across three dimensions: clarity of the criteria, completeness of the framework, and feasibility of implementation in real production contexts.
Read here the results, coming from more than 100 responses from 18 different countries.
June 2026 – Launch of the Pilot Phase at MIFA in Annecy.
Ongoing and upcoming projects can apply to test the standards and their feasibility in real life.
Pilot projects will implement selected measures, provide feedback, and directly shape the final framework. Eligible projects must be completed, or at an advanced stage of production, by June 2027.
*The expert working group is composed of Valentina Hučková, Sustainability Representative at CEE Animation, Jean-Baptiste Wery, CEO of Oooolala and Board Member of AnimFrance, Pedro Citaristi, CEO of Redmonk and Board Member of Cartoon Italia, Davide Banini, Auditor at Bureau Veritas, and Benoît Ruiz, Consultant in environmental and social engineering for the film and video game industries, as well as Ecoprod’s Alissa Aubenque and Adrien Roche and Green Film’s Linnea Merzagora and Luca Ferrario. On top of the experts working group operational meetings, individual consultation of industry and sustainability experts and broader focus groups were held.
This multi-stakeholder approach ensures that the standards are both ambitious and operationally realistic. They are grounded in real production environments and designed to address the concrete challenges faced by animation professionals.
